HOW TO RIGHT-SIZE YOUR HR RESOURCES
Calibrating Human Resources to Company Size
by
Ruth K. Liebermann
The Challenge for Midsize and Smaller Companies
The Human Resources function is considered overhead in essentially all businesses. It is important but is it overhead. It is overhead, but it is important.
HR is probably the one overhead area that is continuously and unpredictably
subject to costly mistakes—more than the cost of effective prevention.
Consequently, it is also a function where a company can benefit the most
from “getting it right” for relatively low costs.
Classic CEO Request Highlights the Problem
An entrepreneurial and experienced CEO, who spent a number of years at a multi-billion dollar corporation before he went off to lead smaller companies, made the following observation:
“We have about 100 employees in our company and I inherited a full time HR manager. The HR function is very important to my company. Our manager is a
very nice person, popular with many employees, and happy to spend time on such assignments as helping employees fill out health care forms and set up interviews.
But the HR Manager is not very busy and even creates some unnecessary work.
When it comes to bigger HR issues such as organizational development, legally sensitive matters or unionization attempts, the required experience is not on-site. I would pay the money we now invest in HR to someone who could come in a few
days per week to meet our relevant HR challenges”.
Outsourcing vs. Insourcing
Conventional thinking would apply outsourcing to solve the problem. However,
running an arm’s length HR function is not a very good solution, especially for
building a lasting company culture. One CEO sums it well: “While today’s highly
priced competitive markets often force you to outsource commodity tasks it is inadvisable to outsource the company jewels”. Product development and
personnel issues were among the first company jewels mentioned. Insourcing
with an in-house partner provides “just enough” highly competent capabilities
to protect the company. It is strategically as important as outsourcing commodity tasks and components for just-in-time delivery.

Explanation of Graph
In both types of companies depicted above, there is a
time when HR systems, procedures, policies and disciplines are needed and
appropriate but not being addressed professionally. Companies are either (1)
waiting too long—not best for the business—to make a commitment to
putting HR disciplines in place or (2) are spending for a FT headcount earlier
than necessary and wasting money.
Above the lines—not making a commitment to HR
support—companies are "doing without" and not adding appropriate disciplines
to contribute to responsible growth and possibly exposing themselves to
significant liabilities. Below the lines, companies are likely overspending
and underutilizing a fully deployed HR resource.
Other Evidence Natural Groupings: The “Rule of 150”
In a book titled The Tipping Point: How Little Things
Can Make
a Big Difference by Malcolm Gladwell, the author shares a phenomenon of
group dynamics called “The Rule of 150”. It is
a concept in cognitive psychology that speaks to an individual’s ability to
handle the complexities of rapidly growing corporations and social groups.
A compelling example used in the book is about Gore Associates, the private company that makes Gore-Tex, with over 35+ years
of profitability. “Gore has managed to create a small-company ethos so
infectious and sticky that it has survived their growth
to a billion-dollar company with thousands of employees…adhering to the Rule
of 150.” Finding that “things get clumsy at a hundred and fifty,” their late
founder, Wilbert Gore, established a company goal of 150 employees per plant.
Patterns seen in the
military, tribes and other social groupings,
has shown that after about 150 people, a group reaches its
limits to control behavior based on personal loyalties and personal contact. A
British anthropologist, Robin Dunbar, evaluated this theory in analytical
terms, “At a bigger size, the personal dynamics of the group requires imposing
complicated hierarchies, rules, regulations and formal measures to try to
command loyalty and cohesion. Much beyond 150, it was found increasingly
difficult for
a group to work well as a functional unit.”
At What Size HR?
CEOs often ask: “At what employee size do I need to
formalize
the human resource function?“
During the last 10 to 15 years, with the productivity gains seen throughout
the workplace, the average ratio (1 HR person/number of employees) has
migrated from 1:50 to 1:200, varying somewhat based upon the nature of the
business and the workforce itself. Around 150 to 200 employees, a company
should consider a full-time, experienced HR person as shown in the graph.
Around 300
to 400, there will be the need for a couple.
Appropriate HR levels Can Lower Cost While Reducing Risk
An ideal HR support for a company with under 200 FTE’s is
to
align itself with an organization specializing in targeted cost-effective HR.
The company should seek insourcing that provides
a strong “go to” HR person on site, preferably independent, avoiding charges
for overhead from belonging to another entity such as a law firm or
contingency placement firm. The resource must come with diverse company
experience to bring “best practice” resources into your company with a
supporting HR organization’s assistance. This means addressing compliance,
labor and employment issues, which often need legal advice.
While keeping a
company’s existing professional suppliers in
place, e.g. lawyers, accounting firms and brokers, an insourced HR
professional can develop templates and
standards to be introduced at appropriate junctures. Likewise, if an unusual
issue arises (e.g. a senior manager search, introducing a non-qualified
benefit program or evaluating the market competitiveness of a compensation
program) the “modular” aspect of this insourcing model serves the
company well. It draws in resources to specifically fulfill the a la carte
need—in a timely and cost effective manner, without making costly commitments
to permanent headcount.
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